Analytics

Hotjar

Behavior analytics tool that combines session replays, heatmaps, and feedback polls to understand user experience.

Overview

Hotjar helps visualize how users interact with your website through heatmaps and session recordings. It also offers feedback tools like polls and surveys to gather qualitative data.

Best for

UX optimization
Qualitative user feedback

Trade-offs

vs PostHog

Hotjar for heatmaps/feedback; PostHog for product analytics/flags

vs Crazy Egg

Hotjar for free tier/session replays; Crazy Egg for detailed heatmap types

What XeroHack pre-wires

When you pick Hotjar in the interview, the engine emits these files into your scaffold:

Script tag snippet
WordPress plugin

Coupon

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